Vancouver, WA July 18th, 2019—Core Health & fitness is excited to announce the hiring of Bill Bartlett to the position of Midwest Territory Manager.

Bill brings over 20 years in the fitness, health and wellness industry. With an extensive background in training, coaching, and fitness facility design and a strong understanding of technology, Bill is a wealth of experience and information. Most recently, Bill worked to generate over $1M while overseeing IT infrastructure, creating and executing business planning and examining new opportunity channels. In addition to his professional accomplishments in the industry, Bill is also a NASM Certified Personal Trainer and Triathlon Coach and is an Iron Man finisher athlete.

His athletic background and experiences in sales and technology make him an exciting addition to the Core team. Bill’s new role will focus on building business in the Midwest territory and assessing opportunities for growth.

“I am extremely excited that Bill has joined the team,” said Jon Brozenec, Core’s Director of East Region Sales. “Bill has been a fitness industry veteran that brings a wealth of knowledge from both the technology and group exercise fields. He will make an immediate impact in the Midwest.”

Bill stated, “My passion is to create innovative solutions for customers that enhance member/staff experience. Driving membership, growing the business, and opening new markets are my top priorities. I am very excited to join the Core Health & Fitness team, and to drive cutting edge solutions for Midwest customers.”

Bill can be reached at

About Core Health & Fitness

Core Health & fitness is the world’s largest privately-held marketer and distributor of commercial fitness solutions to health clubs, community recreational centers, hotels, government, education facilities and more. Core markets its products under the iconic brands of Star Trac®, StairMaster®, Nautilus® and Schwinn®. Headquartered in Vancouver, Washington, with over 400 employees, Core serves a global customer base. Core maintains sales, engineering and service offices throughout the United States (Vancouver, WA; Lake Forest, CA; Independence, VA) as well as in the United Kingdom (High Wycombe), Germany (Munich), Spain (Barcelona), Poland (Poznan) and Brazil (Rio de Janeiro).