In an exciting development for the fitness industry, Core Health & Fitness, a global leader in premium fitness equipment manufacturing, has announced its partnership with PTS Fitness South Africa, an established distributor of high-quality fitness solutions. This strategic collaboration marks a significant milestone for both companies, aiming to transform the fitness landscape across South Africa and the broader Southern African region.
The partnership between Core Health & Fitness and PTS Fitness South Africa is built on a shared commitment to innovation, customer satisfaction, and fostering active lifestyles. PTS Fitness South Africa now represents Core Health & Fitness’s renowned global brands: Nautilus, StairMaster, Schwinn, Star Trac, Throwdown, and Wexer. These brands are recognized for their innovation, durability, and cutting-edge technology, making them a natural fit for PTS Fitness South Africa’s commitment to delivering the best fitness solutions.
The collaboration underscores Core Health & Fitness’s dedication to expanding its footprint in Southern Africa and delivering equipment that empowers fitness enthusiasts, gym owners, and institutions to elevate their health and wellness offerings.
This partnership isn’t just about extending the reach of world-class fitness brands—it’s about delivering real value to customers in South Africa. By combining Core Health & Fitness’s advanced equipment portfolio with PTS Fitness South Africa’s deep understanding of the local market, the collaboration is uniquely positioned to cater to the needs of various fitness environments, including gyms, schools, workplaces, and even residential areas.
The partnership’s impact extends across various sectors, with solutions designed to address the unique fitness needs of schools, workplaces, and residential areas.
For residential communities, the collaboration offers innovative indoor and outdoor fitness solutions. Customers can choose from new and used equipment, free consultations, and even virtual facility management. The focus is on making fitness accessible and convenient for individuals in their homes or communities.
With increasing emphasis on corporate wellness, Core Health & Fitness and PTS Fitness South Africa provide customized workplace fitness solutions. Whether it’s a compact office gym or a large-scale fitness facility, the collaboration ensures tailored equipment, online fitness solutions, and ongoing management services.
Encouraging fitness at a young age is critical, and this partnership delivers tailored solutions for schools, including mobile gyms, on-field fitness setups, and fixed gym installations. By integrating training programs, schools can inspire students to lead healthier lifestyles while enhancing their physical performance.
The collaboration is not just about delivering equipment; it’s about providing comprehensive fitness strategies that deliver measurable value. PTS Fitness South Africa stands out for its turnkey approach, offering a range of value-added services that simplify the process of setting up and maintaining fitness facilities:
This all-encompassing approach ensures clients receive solutions that are not only tailored to their specific needs but also backed by robust data and insights to help them make informed decisions about their investments.
The announcement of this partnership has been met with excitement from leadership on both sides.
Ian Gove, a key figure in Core Health & Fitness’s international operations, highlighted the significance of the partnership, saying:
“We are thrilled to welcome PTS Fitness South Africa to the Core Health & Fitness family. Their expertise and passion for fitness perfectly align with our mission to provide innovative and reliable fitness equipment to empower individuals and communities to lead healthier lives. Together, we are excited to strengthen the fitness landscape in South Africa.”
~ Ian Gove, Senior Sales & Distributor Manager of Southern Europe and Africa, Core Health and Fitness ~
The integration of Core Health & Fitness brands into the South African market brings exciting possibilities for fitness facilities and enthusiasts. Each brand brings unique capabilities and value to the table:
This diverse portfolio ensures that every customer—whether a large-scale fitness club or a small boutique studio—has access to the tools they need to succeed.
“Partnering with Core Health & Fitness is a significant milestone for us. Their globally recognized fitness equipment brands will undoubtedly add immense value to our portfolio, enabling us to better serve our clients and support the growing demand for quality fitness solutions.”
~ Nico Oberholzer, Managing Director, PTS Fitness South Africa ~
At the heart of this partnership is a mission to inspire active lifestyles and support the fitness industry’s growth in Southern Africa. Core Health & Fitness and PTS Fitness South Africa are united by their vision of delivering innovative, reliable, and customer-focused solutions that empower people to live healthier lives.
With this partnership, South Africa’s fitness community can look forward to cutting-edge equipment, enhanced training experiences, and unparalleled support—setting the stage for a stronger, healthier future.
The partnership between Core Health & Fitness and PTS Fitness South Africa represents a game-changing moment for the fitness industry in the region. By combining the strengths of a global leader in fitness equipment with a trusted local partner, this collaboration is set to elevate the quality, accessibility, and innovation of fitness solutions available in South Africa.
Whether it’s through providing world-class equipment, supporting schools with fitness programs, or offering businesses tailored workplace solutions, this partnership embodies a commitment to driving progress, fostering wellness, and inspiring communities to lead healthier, more active lives.
For more information about the partnership and its offerings, visit the Core Health & Fitness website and the PTS Fitness South Africa website. Together, they’re bringing the future of fitness to South Africa—one step at a time.
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